Video
iPlayer Tivo Please
iPlayer is great, but really, why am I still having to watch it on my laptop? Why can’t I get it on my TV? Well the good news is that iPlayer _is_ finally going to be available on FreeSat in 2010! Hurrah! Of course Digital Cable services (e.g. Virgin Media) have already been enjoying the iPlayers, not just from the BBC but also 4OD and ITV iPLayer as well, for some time now … I guess we’ll never get it on my current Freeview setup though!
Cleantech solutions? Child’s play.
Launched in mid-May this was a recent project for Semplice, a Cleantech based consultancy now fully owned by Centrica (British Gas). As is becoming customary on projects that I art direct, there is a susbtsantial rich media component right up front that showcases Semplices Services and their part in the cleantech ‘revolution’ and allows users to “deep-link” to areas of interest throughout the site.
SmokeFree Camden Breathes Again …
There is an outside possibility that this project may be resurrected … Aimed at 16 – 25 year olds, the educational flash movie (mostly done in After Effects) would have projected the viewer into the next 50 years, and shown the possible effects on the local environment if smoking continues unchecked (from litter, to air quality, to less local effects such as world hunger and nutritional damage by goring tobacco instead of food crops).
Future Camden
A sneak preview of the ‘Future Camden’ work we are doing with Smokefree Camden … images courtesy of Mr Alan Benzie (with some interference and direction from myself!)
Quintain Colourways
A new ‘Silver’ colourway has been produced for Quintain, and finally we have managed to get the data-rate under control to deliver the full-blown motion graphics sequence – which was always supposed to be how the site should have launched back in August!
Full credit to Motion GFX guru Simon Payne for spending the long hours producing these sequence and of course Alan Benzie & Pete Duggan for producing the eye-catching designs (with a bit of creative direction thrown in from myself!)
Quintain Website
Quintain-estates.com
inside.outside.everywhere
Camden Smokefree is live … it’s taken a while with fixing all the QA issues but for the main part it’s been a very enjoyable project with some very forward-thinking and ambitious clients. There will be more to this campaign in the near future, mostly aimed at the younger 18-24 year old demographic – but for the time being it hits the main 18 – 50 year old fairly varied demographic head on. There’s information and interest for both smokers and non-smokers, and with the apposite inside.outside.everywhere positioning, it neatly breaks down the problems of smoking into: what it does to you, what it does to those around you and finally, the global impact of the smoking industry (which has been recently identified as a new ‘tipping’ point for some of the younger, socially conscious part of the demographic).
Camden Smokefree
As part of the national SmokeFree campaign, at Glass we’ve been working with Camden NHS to come up with a harder-hitting offering than the currently available site ( which was very much led by the national initiatives guidelines).
We did a lot of work developing the copy and came up with an additional ‘positioning’ statement of inside.outside.everywhere which worked really well with the content. The design layouts are still on brand – but with a much harder edge than the current campaign.
Gradu8 Launches
Another Graduate Recruitment site – this time for an online recruitment fair which will be run in the last week of October. Again I pretty much have been involved from concept, through IA and design and right through to development in my role as Creative Director.
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